I did a Kickstarter! Nova…

One thing lead to another, and a weekend project got out of control and I launched a hardware project on Kickstarter. It’s a wireless bluetooth flash for iPhone.

• Nova: the wireless flash for better iPhone photos

Thanks to Jaimie Walnes (my loving wife), who drove all the marketing, video creation, and PR. And Alex Lukashevich (my business partner), who’s handling the operational side of making this happen. Now I just gotta build this product!

Update: Fully funded in just a few hours!

Update: Covered by TechCrunch Cult of Mac, Petapixel, and others…

Update: By popular demand, targeting Android too.

Update: 30 days later. Kickstarter funding window closed. 1,564 backers backed $85,480 (target was $25,000). 🤗

Update: June 2014. Did it! Shipped thousands of units!

Update: Aug 2014. Now available on Amazon in US and Europe.

Update: Feb 2015. It’s now in high-street Apple retail stores! And look, Apple featured it on their store homepage!